Tuesday, December 22, 2009

CNN MME: MarketPlace Middle East

Pretty shocked tonight watching CNN and feeling as though it has significantly morphed into a much more technology centric news station since the obama administration has taken reigns. I don't think its a bad thing, overall i think it's great, but there are things that are interesting and still have me surprised. Like skype commercials, a lot of blog/twitter/facebook and other social media, RSS, real-time feeds being leveraged around the clock. even there in-between pre-roll & post-roll have flashy graphics promoting CNN.com- they want to drive traffic online to consume content.

The reporters seem a lot more relaxed and candid, often including behind the scene shots in coverage and diverse programming. The last year has given rise to a bucnh of new CNN fresh faces and prime time stars.

Also the seem to be reporting a lot of grass roots news, connecting to the people through motivational programing like "CNN Heroes 2009" - the people elect everyday "change" makers. and the CNN iReport: "share your stories with cnn.com"

what was most surprising was to see a commercial for various programming and one was promoting Marketplace Middle East- "providing coverage bridging the gap between east & west" it literally sounded like a newscaster re-iterating my professor: Helga Suari's words from last year in my "Islam, Media & the West Course." with NYU-AD shortly opening in 2010, and apparently much broader international programming, i am curious to see how this relationship between islam & west and middle east relations unfold in 2010.

Not to mention waiting to see what will happen between Israel & Palestine.